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L'COUTURE The Beauty Bag Grey

Make-up Bag

The Beauty Bag Grey


Quantity: 1
L'COUTURE The Travel Bag Blush

Travel Bag

The Travel Bag Blush


Quantity: 1

Our Story

About Us, Our Mission, Our Vision, Our People

Elevate yourself with wardrobe essentials.

Made to support your everyday. From your sweatiest pursuits to those all important after work drinks with the girls. For those who seek on-trend styles with an un-matched fit, to help you walk, run, and stretch your way through life with understated confidence. From consciously sourcing Oeko-Tex factories and carefully considering fabrics to fit testing each style on diverse bodies – we think about everything, so you don’t have to. The result: luxurious, reliable, perfected wardrobe staples.
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Our fabrics are carefully selected

We are proud to ecologically produce all our collections in Portugal & Thailand in globally compliant, Oeko-Tex factories. Our fabrics are carefully selected with comfort and functionality in mind. We want you to feel good whilst looking good.


Un-matched, perfected fit

The Fit of our collections is THE most important part of our product development. The first sample of each collection is tried on by our HQ team to see the fit on different body types. Then, Lyndsay, our Founder, wearer-trials it, ensuring that it passes our stringent brand standards, giving you that un-matched, perfected fit.

Conquer Life

Our mission is to create feminine wardrobe essentials to give you the understated confidence you need to conquer life.

The Perfect Fit

Our vision is to create products that can take you through life, while mastering the perfect fit. We aim to build a global community of like-minded people focused on elevating those around them.


“L’Couture pieces are a perfect fusion of style and functionality.”


“Luxe and versatile pieces”


“High-quality, vibrant workout sets”


L’Couture was founded in 2019 by Dubai based Brit, Lyndsay Doran.

Our vision comes from Lyndsay’s passion for an active lifestyle & feminine aesthetic. Determined to create products that could take her through life, while mastering the perfect fit, L’Couture has grown to an international brand focused on celebrating women.
Some of Our People

Managing Director

Head of Commercial

Senior Product Developer

Operations Supervisor

Marketing Executive

Flagship Store


Villa 8, Al Wasl Road
Umm Suqeim 3, Dubai


10am - 9pm Monday - Sunday



The Beach Boutique


3103-A, The Beach, Opposite JBR, Dubai 


Sunday-Thursday, 10am-11pm.

Friday-Saturday, 10am-12am


+971 04 575 9100

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Find the perfect pair

From activewear, to loungewear, we’ve got your wardrobe essentials covered. Whether your looking for the perfect set for pilates or a comfortable but chic lounge look, you’ve came to the right place. Take our style finder quiz and we will play match maker for you & your next athleisure go-to’s.
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Customer Service

E: hello@lcouture.com

Get In Touch

E: info@lcouture.com
P: +971 4 320 3222